01 Privacy
Privacy, plainly.
Last updated 22 October 2026
This website
Bits & Brawn ("we") operates this website. Product screens shown here are illustrative. They run in your browser and use no personal or medical data.
What we collect
Nothing automatically. This site sets no analytics or advertising cookies. If you write to hello@bitsandbrawn.com or use a contact form (which opens your own email app), we receive what you choose to send and use it only to reply. Our host, Vercel, may process standard server logs, such as IP address and browser type, to deliver the site, and anonymous page counts without cookies.
What we do not do
We do not sell or share personal data. This website does not collect medical data. SOMA is a prototype in validation and is not yet a medical device or a diagnostic service.
The SOMA band and Somi
SOMA is privacy-first and camera-free: it uses no camera. When pilots start, patient data will be handled under agreements with our clinical partners and Thailand's Personal Data Protection Act (PDPA). Any use of hand data beyond a patient's own care, such as building a model of how hands work, will need that patient's separate consent.
Your rights
Under the PDPA and comparable laws, you may ask to see or delete any personal data we hold. For this website, that is limited to messages you sent us. Write to hello@bitsandbrawn.com.
Contact
Bits & Brawn, Bangkok, Thailand. hello@bitsandbrawn.com